Asics Gel-Lyte III x Slam Jam “6TH PRLLL”

Asics X Slam Jam “6TH PRLLL” is the sequel of the successful project Asics x Slam Jam “5TH DIMENSION” launched in 2010, through which Slam Jam created the story of an imaginary universe focused on active sports and dynamics, strictly connected to Asics philosophy.

After the fifth dimension, today Slam Jam presents the “6TH PRLLL”, a world that doesn’t exist but is real and populated by tribes. It is a darker version of the previous world, where black and shades of grey represent the unknown existence of those tribes.

By inverting to negative the Asics x Slam Jam Gel-Lyte III “5TH DIMENSION”, the result is a brand new and far more aggressive version of the same shoe, the Asics x Slam Jam “6TH PRLLL”, where colours light up along with black and grey hues.

All these suggestions are condensed in a suggestive photoshoot by photographer Mustafa Sabbagh and a short film directed by Federico Zanghì with art direction by Simone Valsecchi, who created piece by piece the masks worn by the four ancient knights, butchering the iconic Gel Lyte III to shape the evocative warriors traits.